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Content creation checklist

Content creation checklist

Before you export a social media graphic or schedule a Tweet, here's a simple checklist to help you produce content that will help you share your story and reach the right people. Remember OTAC. OTAC stands for Objective, Target Audience and Consequences (you can...

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We are hiring a Junior Content Producer

We are hiring a Junior Content Producer

THE ROLE We are looking for someone with experience in graphic design, animation and video production. You will create and publish social media content for various clients (political parties, political organisations, politicians and brands) including video editing,...

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Your checklist for making videos

Your checklist for making videos

Making your videos look more professional is more technique than tools, so don’t worry too much about your budget. Here are 10 tips to help you create compelling video content: PRE-PRODUCTION 1. Plan your videos in advance. Before you even get your camera out, you...

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How to use stats on social media

How to use stats on social media

Politicians (local, regional and national—all of them at every level) love to use facts and figures (stats) to prove their point: “Reaching Net Zero by 2050 with investment in clean energy solutions and green infrastructure to reduce carbon emissions and...

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The power of live video

The power of live video

Facebook, YouTube, Instagram, Twitter and other social media platforms all allow you to create live videos. The time people spend watching Facebook Live videos has quadrupled in the past year and generate more engagement than pre-recorded videos. Around one in five...

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How to navigate COVID-19 on social media

How to navigate COVID-19 on social media

While COVID-19 was not the first crisis to affect normal life, nor will it be the last, it has been one of the most disruptive in terms of global impact. Schools closed, millions of employees furloughed and elections postponed, as well as many lives tragically lost....

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