by Ethan Wilkinson | Wednesday 9th September 2020 | Articles
Before you export a social media graphic or schedule a Tweet, here’s a simple checklist to help you produce content that will help you share your story and reach the right people. Remember OTAC. OTAC stands for Objective, Target Audience and Consequences (you...
by Ethan Wilkinson | Thursday 20th August 2020 | Articles
THE ROLE We are looking for someone with experience in graphic design, animation and video production. You will create and publish social media content for various clients (political parties, political organisations, politicians and brands) including video editing,...
by Ethan Wilkinson | Sunday 2nd August 2020 | Articles
Building a community of local supporters is essential in both offline and online campaigning; from delivering leaflets and conducting surveys on the doorstep, to sharing social media content and moderating comments. The most effective way to create a brand new...
by Ethan Wilkinson | Thursday 9th July 2020 | Articles
Making your videos look more professional is more technique than tools, so don’t worry too much about your budget. Here are 10 tips to help you create compelling video content: PRE-PRODUCTION 1. Plan your videos in advance. Before you even get your camera out, you...
by Ethan Wilkinson | Monday 15th June 2020 | Articles
Politicians (local, regional and national—all of them at every level) love to use facts and figures (stats) to prove their point: “Reaching Net Zero by 2050 with investment in clean energy solutions and green infrastructure to reduce carbon emissions and...
by Ethan Wilkinson | Monday 1st June 2020 | Articles
Even though algorithms are constantly evolving and social media users’ behaviour is changing, there is something that is still more powerful than ever before: video. Video is the most successful type of social content. I am going to mention a few features that you’re...
